Articles

Sharing thoughts, facts, ideas, and best practices for business owners of all kinds.

Customer Loyalty

Marketing

Point of Sale

POS

How a new POS system can give your customers more confidence in purchases

Instilling confidence in your customers when they visit your business, as well as providing them with what they want, is imperative. It’s especially necessary for today’s market where consumers do most of their shopping and ordering online. As a restaurant or retail owner, it is essential you be…

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Customer Loyalty

How to Make Customers Fall in Love with You

As a business owner or manager, you’re constantly looking for ways to make your business more attractive to customers. Whether you are in retail or the restaurant industry, you need ideas, products, and strategies which will be user-friendly and appealing to customers. Customer loyalty is something every business desires. Keeping…

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Customer Loyalty

Loyalty Marketing

Can loyalty marketing help scale your business to bigger, better heights? Can it make your business even more profitable? Honestly—can it really boost your business? The answer is: “Yes.” Why? According to studies, there are two ways to boost your business: One is by attracting potential customers (traditional marketing), and…

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Customer Loyalty

Loyalty Program Definition

Loyalty program definition: What is it really? And why do you need to have such programs for your business? It’s very simple: Loyalty programs are about customer retention. Now, you might be thinking that this concept is too simple—and you’re double guessing its importance to your business. Please…

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Customer Loyalty

Digital Punch Card App

It’s safe to say we’re living in the future, with so many businesses using digital punch cards now. These loyalty punch card apps allow loyal customers to continue getting their stamps but without the hassle of carrying around those cards anymore. It’s all in digital format and all online. And…

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Customer Loyalty

Customer Loyalty Programs

The use of customer loyalty programs has hugely increased over the last decade. It’s not hard to understand why considering all the positive implications and revenue which can be generated from such programs. If you are not familiar with these programs, not to worry. They are fairly easy to understand…

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Customer Loyalty

Customer Retention Strategies

There are various customer retention strategies that you can implement in your business. Some better than others, but let’s talk about the ones best readied to help your business be successful. Firstly, why should you even worry about customer retention? Maybe you have a busy store already, so what is…

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Customer Loyalty

Customer Retention

There a big difference between getting people to come through the doors of your business and getting them to come back. Customer retention is paramount for the success of your business. It costs about six times more to acquire a new customer than to sell to an existing one. Retaining…

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Customer Loyalty

Loyalty Cards

If you have been in business a while, and even if you haven’t, you may have come across loyalty cards or maybe have had customers inquire about your loyalty or rewards program. If you don’t have a loyalty card to offer them or a program they can join, you may…

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Customer Loyalty

Rewards Programs

You’ve probably heard of rewards programs before. Your local coffee shop has one. Your grocery store has one. Maybe your local BBQ joint has one. As a member of a rewards program, you receive special discounts and points towards future purchases as reward for your continued patronage. Each program has…

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Customer Loyalty

Loyalty Program

You’ve probably heard of loyalty programs before. If you have not, chances are you have at least heard of club cards, loyalty cards, rewards cards, or points cards. Their use is widespread and the average US household has 21 loyalty programs. Companies try to add consumers to their loyalty programs…

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ISO Agent Program

Partner With The Best.

The world of payments is rapidly changing in front of our eyes. Massive consolidation is happening at a record pace, and this will inevitably impact your business as a merchant services agent.